Agenda & Activities

3 September, Wednesday

7:00 pm

Inner Circle Get-Together – Private party by invitation only

4 September, Thursday

10:00 am

Opening to the public

Geneva Watch Days draws inspiration from the world’s great festivals, an open, lively event designed for everyone. Geneva invites you to experience watchmaking differently, in a warm and innovative atmosphere.

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10:30 am
11:00 am

Emmanuel’s Picks: Inside the Eye of an Expert – stories behind the watches with FHH

Emmanuel Schneider, Content Director of the Foundation, offers daily insights into the latest trends and brand novelties. Presented in a ‘Discussion’ format with a moderator, these 30-minute sessions are open to the public and designed as an inspiring break to decode the day’s new releases and watch industry news in real time.

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2:00 pm
3:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

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3:00 pm
4:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

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3:15 pm

Calibership Challenge Launch

Under the pavilion, the world’s first and only watch regulation marathon kicks off. Two categories welcome participants: professionals and amateurs. Throughout the week, competitors will take turns non-stop in the Culture Club. Amateurs will benefit from dedicated coaching by students of the Geneva Watchmaking School.
An initiative supported by COSC, with movements provided by Sellita, and proudly endorsed by the Geneva Watch Days and its President, Jean-Christophe Babin.

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3:30 pm
4:30 pm

Calibership Challenge – Jean-Christophe Babin and Patrick Pruniaux

As honorary supporter of the challenge, Jean-Christophe Babin (President, Geneva Watch Days; CEO, Bulgari – LVMH Watch Division) has the honor of opening the bench.
Who’s next? Patrick Pruniaux (Chairman & CEO, Ulysse Nardin) gladly takes up the challenge.

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4:30 pm
5:30 pm

Calibership Challenge – Antoine Pin and Benoît de Clerck

Antoine Pin (CEO, TAG Heuer) and Benoît de Clerck (CEO, Zenith) bring their energy and camaraderie to the Calibership Challenge, a friendly moment between two passionate leaders, both dedicated to watchmaking excellence.

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6:30 pm

Calibership Challenge – next competitors

7:00 pm

Geneva Watch Days Official Inauguration – Private party by invitation only

A festive evening to launch the week in style with drinks, music, and the first big gathering of the community!

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5 September, Friday

10:00 am

Opening to the public

Geneva Watch Days returns for a second day of festival spirit and discovery. With a record 66 brands, a rich program and an open, welcoming atmosphere, Geneva invites you to explore watchmaking in all its diversity. Join us for more talks, guided tours and creative moments at the heart of the city.

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10:30 am
11:00 am

Emmanuel’s Picks: Inside the Eye of an Expert – stories behind the watches with FHH

Emmanuel Schneider, Content Director of the Foundation, offers daily insights into the latest trends and brand novelties. Presented in a ‘Discussion’ format with a moderator, these 30-minute sessions are open to the public and designed as an inspiring break to decode the day’s new releases and watch industry news in real time.

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2:00 pm
3:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

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3:00 pm
4:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

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3:00 pm
4:00 pm

Calibership Challenge – Edouard Meylan and William Massena

Edouard Meylan (CEO, H. Moser & Cie.) and William Massena (founder, Massena LAB) are game for the Calibership Challenge. A moment to have fun, test their watchmaking reflexes, and challenge each other.

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4:00 pm
5:00 am

Calibership Challenge – Andrea Furlan and Clément Meynier

Andrea Furlan (Founder & CEO, Furlan Marri) and Clement Meynier (Founder & CEO, Amida) are game for the Calibership Challenge. A moment to have fun, test their watchmaking reflexes, and challenge each other.

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10:00 am
5:00 pm

Calibership Challenge – 14 competitors, 7 slots

7:00 pm

GMT Party – Private party by invitation only

6 September, Saturday

10:00 am

Opening to the public

Geneva Watch Days enters its third day with the same energy and excitement. Discover new launches, join inspiring discussions and meet passionate creators in a festival atmosphere. The adventure continues as Geneva welcomes you to explore the art of watchmaking in all its forms.

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10:30 am
11:00 am

Emmanuel’s Picks: Inside the Eye of an Expert – stories behind the watches with FHH

Emmanuel Schneider, Content Director of the Foundation, offers daily insights into the latest trends and brand novelties. Presented in a ‘Discussion’ format with a moderator, these 30-minute sessions are open to the public and designed as an inspiring break to decode the day’s new releases and watch industry news in real time.

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11:00 am
12:00 am

Quiz by Fondation Haute Horlogerie – What Do You Know About Fine Watchmaking?

Brunch & Quiz: join the traditional FHH (Fondation Haute Horlogerie) brunch, featuring a fun and interactive watchmaking quiz open to the public

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12:00 am
1:30 am

Collecting in a Young & Emerging Market – Hosted by Turkish Watch Guy (Invitation Only)

An exclusive discussion exploring the dynamics of watch collecting in a young and emerging market. Hosted by Turkish Watch Guy, this invitation-only gathering brings together passionate collectors, industry insiders, and brand representatives to share perspectives, challenges, and opportunities unique to the region.

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2:00 pm
3:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

Show description Afficher la description

3:00 pm
4:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

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10:00 am
5:00 pm

Calibership Challenge – 14 competitors, 7 slots

6:00 pm

Charity auction organized by Geneva Watch Days and Phillips with Bacs & Russo - By registration only

This concrete initiative supports students and apprentices facing financial hardship by giving them the means to pursue their training and realize their dream of becoming watchmakers.

 

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8:00 pm

Geneva Circles Night– Private party by invitation only

In partnership with

7 September, Sunday

10:00 am

Opening to the public

Geneva Watch Days draws inspiration from the world’s great festivals, an open, lively event designed for everyone. Geneva invites you to experience watchmaking differently, in a warm and innovative atmosphere.

Show description Afficher la description

10:30 am
11:00 am

Emmanuel’s Picks: Inside the Eye of an Expert – stories behind the watches with FHH

Emmanuel Schneider, Content Director of the Foundation, offers daily insights into the latest trends and brand novelties. Presented in a ‘Discussion’ format with a moderator, these 30-minute sessions are open to the public and designed as an inspiring break to decode the day’s new releases and watch industry news in real time.

Show description Afficher la description

2:00 pm
3:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

Show description Afficher la description

3:00 pm
4:00 pm

Guided tour of the “Prouesses” exhibition with FHH expert (FR/ENG)

Under the pavilion, guides from the Fondation Haute Horlogerie will welcome the general public for guided tours of the “Prouesses” watch exhibition. Over 160 timepieces will be on display, including this year’s new releases and iconic models, showcasing the technical, aesthetic, design and extreme feats of contemporary watchmaking.

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10:00 am
5:00 pm

Calibership Challenge – 6 competitors, 3 slots

3 September, Wednesday

2:30 pm
3:30 pm

Pre-opening Day - Emmanuel Bouchet Press Conference

5:30 pm
6:30 am

Pre-opening Day - Behrens Press Conference

4 September, Thursday

8:30 am
9:30 am

Italian Power Breakfast – Resilience in Unstable Times, by invitation only

10:00 am

Trilobe Press Conference

11:30 am
12:30 pm

Discussion with TAG Heuer

1:00 pm
2:00 pm

Oris press conference

2:00 pm
3:00 pm

Is Watch Journalism Dead? Collector vs Influencer vs Journalist – Panel moderated by Revolution Magazine.

Collectors say that today’s journalists lack knowledge. Today’s journalists are being overtaken in popularity by influencers. Who truly knows the most, and who should the watch industry be listening to?

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4:00 pm
7:00 pm

Radio Lac live

10:00 pm

After Party – private

In partnership with

5 September, Friday

8:30 am
9:30 am

British Power Breakfast – New Generation, Innovation and Emerging Challenges, by invitation only

10:00 am
11:30 am

GPHG "The impact of the GPHG from a market-oriented perspective

Following a brief presentation of the GPHG and its developments by Raymond Loretan and Carine Maillard, president and director of the Foundation, a discussion on the impact of the GPHG from a market perspective will be moderated by Wei Koh, Founder of Revolution and The Rake Magazines, with the following personalities: Michael Tay, group managing director of The Hour Glass, Pranav Saboo, CEO of Ethos Watch Boutiques, Raymond Loretan, president of the GPHG Foundation and Carlos Alonso, founder of Tiempo de Relojes and SIAR.

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12:00 pm
1:30 pm

FHH BRUNCH DUEL, Think You Know Watches? Challenge an Expert & Win an FHH certification

Challenge your favorite watch influencers Iamcasa, Dimepiece and Nicolas Amsellem and get a chance to win a full FHH certification worth more than 600 CHF !
Register here: https://www.hautehorlogerie.org/en/evenements/fhh-brunch-duel

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2:00 pm
3:00 pm

Only the Strong Will Survive – Panel moderated by Revolution magazine

The watch market is in one of the worst slumps of all time. Yet certain brands are navigating watchmaking’s current existential crisis with intelligence and daring. Who are they, and how are they doing it?

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4:00 pm
7:00 pm

Radio Lac live

10:00 pm

After Party – private

6 September, Saturday

8:30 am
9:30 am

Asian Power Breakfast – Back to Basics: Creating Emotion by Staying True to Your Promises, by invitation only

10:00 am
11:00 am

Zenith - Crafting time: Exploring the intersection of watchmaking and design ?

11:30 am
1:30 pm

Dominique Renaud Foundation – Symposium (in French) on the representation of Time - with writer Sylvain Tesson

2:00 pm
3:00 pm

Does Real Watchmaking Still Exist? – Panel moderated by Revolution magazine

What if, as in the golden age of chronometry in the 18th century, watches still meant the difference between life and death? Who would be the watchmakers you’d trust with your life? And are there too many so-called “chronometers” today with no certification at all?

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3:30 pm
4:30 pm

Beyond the Surface: Fabrizio Buonamassa Stigliani on the Octo Finissimo's Enduring Legacy

5:00 pm
6:00 pm

Time on Show – traditional collectors and new generation

TIME ON SHOW lands at Geneva Watch Days
A unique stage dedicated to the world of vintage, rare, and collectible timepieces, where the history of watchmaking meets the future of collecting.

Not only icons of the past, but also the story of a new generation of enthusiasts: young collectors who are redefining the way watch culture is lived, discovered, and passed on.

Speakers: Pier Luigi Santi, Creator of TIME ON SHOW; Auro Montanari, Watch Collector; Tiffany To, Head of Sale, Geneva Phillips in Association with Bacs & Russo and Giovanni Prigigallo, Co-founder of Everywatch”

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10:00 pm

After Party – Private

7 September, Sunday

8:30 am
9:30 am

Swiss Power Breakfast – Arc Lémanique: A Fertile Ground for Economic and Social Growth, by invitation only

11:00 am
12:00 am

Time Guesser by The Watch Library

Hosted by Robin Swithinbank – Experts and the public will guess the release dates of iconic timepieces

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12:00 pm
1:00 pm

World Watch Day Information Session hosted by Suzanne Wong

2:00 pm
3:00 pm

Enter the Dragon – Panel moderated by Revolution magazine

The Rise of Chinese and Asian Watchmaking.

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