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La Fabrique du Temps Louis Vuitton

Originally founded by two visionary master watchmakers, Michel Navas and Enrico Barbasini, La Fabrique du Temps Louis Vuitton brings together designers, engineers, and craftsmen under one roof in Meyrin, within the canton of Geneva, Switzerland —perpetuating Louis Vuitton’s quest for excellence which began more than 20 years ago. Also comprising gérald genta and DANIEL ROTH, this human-scale Manufacture combines virtuoso and innovative savoir-faire to create exceptional timepieces — a symbol of continually reinvented creative audacity. La Fabrique du Temps Louis Vuitton unites the watch manufacturing of the three Maisons, encompassing the key functional and aesthetic components. The various areas of expertise, divided between La Fabrique des Boîtiers, La Fabrique des Cadrans, and La Fabrique des Mouvements, combine traditional savoir-faire and cutting-edge technology to give life to exceptional finishes — some of which feature the Poinçon de Genève seal.

gérald genta

The Maison gérald genta is built on a daring dialogue between instinct and mastery, where technique fuels imagination and artistry defies convention. At its core lies a commitment to ingenuity—bold ideas transformed into timeless horological statements. Through fearless experimentation, the Maison embodies audacious elegance: beauty that is both unexpected and refined, art on the wrist.


Founded in 1969 in Geneva by mr. gérald genta, the Maison was born from his radical impulse to create without limits. His independence gave rise to a visionary language defined by inventive design and perfect balance between form and function.


Revived in 2023 with the support of La Fabrique du Temps Louis Vuitton and under Matthieu Hegi’s artistic direction, the Maison returned to the spotlight by reinterpreting one of its icons: the Gentissima Oursin. This reedition captures the extravagance and sophistication of mr. genta’s vision, reimagined for today, with contrasts, textures, and hidden geometries—like the subtle octagonal form present in every creation.


Today, gérald genta continues to push the boundaries of watchmaking, blending modernity with its avant-garde heritage. Every detail is intentional, every design expressive—transforming time into a canvas for wearable art that transcends trends and, above all, time itself.

DANIEL ROTH

In 1988, Master Watchmaker Daniel Roth established a brand that revolutionised independent watchmaking. With signature complications and a relentless commitment to horological excellence, Daniel Roth set new standards, blending mechanical mastery with elegant, understated design. His passion for watchmaking was born during his early years at Audemars Piguet and Breguet, where he mastered complex mechanics such as the Tourbillon. His dedication to this complication led him to create a case design – the double-ellipse – that would allow the Tourbillon to play a key role, technically and aesthetically, marking a milestone in horological history. Driven to revive traditional craftsmanship, Mr. Roth pursued mechanical precision and understated elegance, creating watches that stood apart.
The brand was revived in 2023 with the support of La Fabrique du Temps Louis Vuitton. Staying true to its roots in high-watchmaking, DANIEL ROTH continues to honour its founder’s legacy while embracing modern innovation. Each timepiece reflects the brand’s distinctive DNA of refined elegance and mechanical precision, maintaining its reputation for exceptional craftsmanship.